| Creating a new brand for 27 year old business |
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Brassware Agencies takes a leap forward in brand identity and online presence
If you are a 27 year old successful business, but you don't have a brand, where does that leave you? Brassware Agencies NT recently asked themselves that question before turning to Shift Branding International for help. The business is thriving and doing well, but there was no corporate identity attached to the business. In discussions with Shift Branding International, Brassware Agencies gave a clear brief that stipulated the need for a simple, yet clear cut image that would be accepted by tradies and plumbing and electrical suppliers alike. The result was a modern sophisticated logo teamed up with a simple, content managed website allowing the client to create new oages and edit existing ones. "The process did not need to be complicated" said Shift Branding Director, Adam Luttrell, "It just had to meet a simple but effective brief." "The site is remarkably simple and coveys all the information the client need at this point, with the added flexibility of being able to bolt on functionality as their online needs grow. This approach keeps initial online start-up costs low and then when the client is ready, new functionality can be added." With a fresh new look, both in the online and offline environment, Brassware Agencies NT now has the ability and confidence to attract new markets as well as actively seek new business. |
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| Brassware Agencies takes a leap forward in brand identity and online presence | |
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